[OKC] From NY Times: Green Jobs Attract Graduates

[Miles, Karen]

Green Jobs Attract Graduates


By AUSTIN CONSIDINE

WHEN the anchorman Howard Beale uttered his famous vituperations in the
1976 film "Network" ("I'm as mad as hell, and I'm not going to take this
anymore!"), he was a grizzled, alcoholic veteran of the television rat
race, at the climax of a long, slow boil. 
Rachael Kleinberger was luckier (or smarter): she already knew she
wanted out at age 25, quitting her job at a reality-TV production
company for a position at a nonprofit organization focused on the
environment. 
"I want to do something helpful," she said, "or do something at the end
of the day that's like, 'This makes me feel good that I spent this much
time doing it.' " 
One doesn't leave a promising media job for just anything these days.
Ms. Kleinberger is one of a new wave of recent college graduates
entering a career field that, like blogging and social media strategy,
hardly existed a decade ago: environmental sustainability. 
Suddenly, "sustainability" seems to resonate with the sex appeal of "dot
com" or "start-up," appealing to droves of ambitious young innovators.
Amelia Byers, operations director for Idealist.org, a Web site that
lists paid and unpaid opportunities for nonprofit groups and social
enterprise companies - some 5,000 of which are environmental
organizations - said the number of jobs related to environmental work
has roughly tripled in the last three years. 
Article continues at: 
http://www.nytimes.com/2011/06/26/fashion/new-wave-of-graduates-prefers-
environmentally-friendly-jobs.html?tntemail1=y&emc=tnt&pagewanted=print
 
 
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